by Ken Alltucker – Jul. 29, 2008 02:26 PM
The Arizona Republic
The Arizona Biltmore Resort & Spa plans a $300 million renovation and expansion that aims to draw on the resort’s heritage while adding modern touches.
The ambitious project could break ground next year with what owners describe as a larger spa, 300 additional guest rooms, a fine-dining restaurant, a redesigned resort entrance and other upscale features to a resort that helped launch Phoenix’s tourism industry when it opened in 1929.
Biltmore’s plan comes after several other resorts in the Phoenix area and the Southwest already have completed large-scale expansions, and Biltmore representatives acknowledge that competition is driving the planned upgrades.
Biltmore representatives believe the planned expansion phased over five years would help the resort reclaim its panache and draw on a heritage that few properties could match.
“It will solidify the position of what it used to be, which is one of the most luxurious resorts in the U.S.” said General Manager Andrew Stegen. “It will also put it back in its place as the true jewel of the desert, the hotel which all leisure events in Phoenix revolve around.”
Biltmore representatives already have held several meetings with community groups and have submitted a zoning-change request to Phoenix. Owners want the city to change the 36-acre resort’s zoning from high-density residential to a planned unit development. It would be the city’s project under the new zoning classification.
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